Alexandria, Virginia, 4. March 2021. – Empson USA, a pioneer in the import of premium wines, has officially announced a new growth strategy aimed at increasing the portfolio’s presence in international and domestic markets and strengthening its leadership position in distribution and sales. After the first expansion in Chile with Falaria and in New Zealand with the following vineyards : Corofin, Pegasus Bay, Main Divide and Seven Terraces, Empson USA has entered into a major partnership with Spanish company Familia Torres (Miguel Torres S.A.) for the importation of its flagship brands : Sangre de Toro, Viña Sol, Viña Esmeralda and 5G (Cinco Garnachas) in 2020. Today, Empson announced its first domestic partnership with Paul O’Brien Winery in Southern Oregon.
Paul O’Brien Winery is owned by Dyson Paul DeMara and Scott O’Brien Kelly, who met while working at Robert Mondavi Winery in the Napa Valley. Since then, they have traveled the wine regions of the world to learn old traditions and share new global technologies. In 2013, the duo joined forces to open the first urban winery in the Umpqua Valley in the historic Hansen Chevrolet building in downtown Roseburg, Oregon. We are honored to have the legendary Empson family join us in honoring and sharing a truly great terroir, Oregon’s Umpqua Valley, they said.
With a mission and history of working only with quality-oriented manufacturers, expanding into Oregon is a natural step for Empson. Neil Empson has always been a great Pinot connoisseur and enthusiast, says Executive Director Tara Empson : For years our family has been highlighting incredible Pinot Noirs from New Zealand, such as Corofin, Main Divide, Pegasus Bay, which was recently featured on the front page, and Seven Terraces. We also presented American Marchesi Pancrazi, a Tuscan vineyard that produces some of the best Italian Pinot Noirs from the oldest Pinot Noir vines in Tuscany. With this acquisition, we also wanted to reaffirm our commitment and dedication to the U.S. consumer and demonstrate our support for the domestic market. Empson USA will distribute Paul O’Brien’s Willamette Valley pinot noir, Umpqua Valley pinot noir and Oregon territory.
To support Empson’s growth strategy, the company has appointed Andrew McCann as National Sales Manager. McKenna previously held positions with the Mondavi family, the Taub family and the Château Sainte-Michelle. His role within the company will be to facilitate national strategic programming and lead Empson’s national sales team.
Throughout my career, McKenna said: Every new opportunity presents itself to countries, brands and people. The Empson family has been putting out some of the best wines on the market for over 50 years. In this position, I can help bring their portfolio into an ever-changing industry. Empson continues to grow and I’m thrilled to be a part of their excellent team and their future.
The expansion into Spain and Oregon represents only the first phase of Epson’s overall restructuring, which will include new markets in the near future, without relinquishing its leading role in the import of Italian fine wine. We believe the key is to always honor and support our family heritage, Tara concluded, while being versatile and active in today’s industry. We are very excited about this new process and look forward to accelerating our growth and that of our partners in the US market.
About Empson USA | www.empsonusa.com
As an importer of high quality and distinctive family vineyards, Empson USA services wine and spirits brands.
from New Zealand: Korofin, Pegasus Bay, main body, seven terraces. Chile, Faleria. From Spain: Torres (Viña Sol, Sangre de Toro, Viña Esmeralda and 5G). From the United States, Paul O’Brien, Oregon.
Italian wines are included: Bellafonte, Bellini, Bortoluzzi, Boscarelli, Bucci, Canella, Carpineta Fontalpino, Cignale, Conterno Fantino, Corte Giacobbe, Costanti, Costaripa, Einaudi, Fantini, Fergettina, Fuligni, Gaudio Bricco Montalino, Hauner, Il Feuduccio, Yankara, Lagaria, Le Casematte, Marcarini, Marchesi Pancrazi, Matane, Mimosa, Molo 8, Monte Antico, Musita, Pietradolze, Reversanti, Rossini, Santadi, Chardana, Speri, Supremus, Terrabianca, Toscolo, Torraccia, Vineti del Vurghen, Vineti Zaba and Visiato. Spritis: Romano Levi Grappa, Imea Gin and Wild Sardinia (craft distilled from the island of Sardinia).
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